What’s Your Why?

As the owner of your company, you can set your own targets and standards. And while the freedom of not having anyone standing in your way can be invigorating, the stress of knowing there is no one to blame for any failures can be too much to bear. This is when your "why" becomes imperative.

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And don’t forget to tie it back into the audience – why is this story important to the person engaging or listening to your content, what does this mean for him or her, and is it valuable? 3. Don’t.

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When you identify the big purpose, your "why" that you want to go after in life, all of a sudden the life energy you need starts coming in to you to fulfill that purpose. And you can do this at any age! How much you have lived doesn’t have anything to do with this.. Brandon Iurato.

Because if they believe in your why, regardless of what the actual product of you does, that you deliver, but if they believe in your why, they are so much more inclined to become a customer compared to a competitive product that actually may do the exact same thing, may have, may look the same, may smell the same, maybe the exact same, but if.

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What’s Your Why?: How a three-word question can change you, your company, and the lives of those you lead [Kent Burns With Silouan] on Amazon.com. *FREE* shipping on qualifying offers. Where is your treasure?Consider the passion and commitment displayed by those searching for buried treasure.

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The clearer your why is to you, the more focused you’ll be as you work towards your goals. Finding your why The more specific your why, the more it can bolster your mojo. Instead of, "I want to be healthy" maybe it’s, "I want to be healthy so I feel better when I wake up in the morning so I can enjoy that time with my family." When.

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